Housing Elements can be a complicated, intimidating process — but with the right messaging, we can help break down barriers and motivate residents and advocates to get involved and shape better policy. This presentation will lay out an approach for what to say and how to say it to bring people in, communicate the essentials, and get them engaged in the process.
This training will focus on leveraging digital tools (social media, email, SMS) to implement an effective digital organizing strategy that reaches and recruits residents to carry key Housing Elements messages.
Co-organized with local Affordable Housing partners from around the Bay Area, this virtual event in honor of Affordable Housing Month will begin with a chat between Michael Tubbs and Tomiquia Moss, outlining his five-point platform for ending poverty in California. Then, we’ll hear from a panel of broad cross-sector partners on how to move principles and concepts to action items and concrete next steps!
This training will focus on leveraging digital tools (social media, email, SMS) to implement an effective digital organizing strategy that reaches and recruits residents to carry key Housing Elements messages.
